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Tuesday thoughts: On being funny I keep telling my husband how funny I am. He tends to roll his eyes and go back to the golf. This week, I had a client say to me that he was ‘very happy’ with an article I wrote, but ‘could I add some more of my personality?’ (I’d […]

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Written a blog? Here’s your 7 step promotion checklist I was talking to a client last week and they said ‘Annabel, can you just write this down so every time I publish a blog I know what I have to do’. Favourite client, your wish is my command. Here it is- every time you publish […]

So, you’ve worked out what you want to say and to whom, and you’ve written a piece of content that speaks specifically to their pain points. You can pat yourself on the back. But if a tree falls in the woods and nobody is there to hear it, etc… Your content is only useful if […]

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